Using a Primer is the First Step
The first and most important step to applying eye shadow is to use a primer. Without applying primer, the colour of your eye shade will never pop, giving your eye an unappealing, creasy look. By using primer on your eye, the issue of oily or creased lids along with fading and smearing, is automatically solved. Be sure to use a primer to even the skin tone of your eye lid for smooth eye shade application.
Never Compromise On Your Brushes
To apply you need a good brush, so investing in the perfect eye brushes is therefore mandatory. Without using the correct eye shadow brush you cannot even think of getting the best possible results. So get rid of the sponge applicators that come with your eye palette, and switch to actual brushes.
Define Your Eyes with a Cut Crease Blend
In order to get the focus on your eye shadow, you need to apply contrasting shades on the eyelids. To create the look take a darker and blend it on the upper crease. Connect the end of the line with the outer corner of your eye to create a contrast. This will help you get the desired effect in absolutely no time.
Use a White Shadow to Make the Colours Vibrant
To make your eye makeup pop, apply a white eye shade before using the colour of your choice. This will significantly brighten the shade you apply. Simply apply the white shadow and blend it all over your lids. You can then apply any other colour and see the difference for yourself.
Applying eye shade can be tricky, but practice makes perfect, and you can perfect your application if you try and experiment with different shades of eye shades.